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Bundesliga final: Heidenheim secures relegation in front of 7.5 million fans!
- FC Heidenheim secured relegation in the Bundesliga with a 2-1 away win in the relegation game. Broadcast on SAT.1.
- FC Heidenheim secured relegation in the Bundesliga with a 2-1 away win in the relegation game. Broadcast on SAT.1.
Bundesliga final: Heidenheim secures relegation in front of 7.5 million fans!
May 27, 2025 was an important day for the television station SAT.1, which broadcast live the second leg of the Bundesliga relegation between SV Elversberg and 1. FC Heidenheim. This tension and drama of the game attracted an immense number of viewers, with around 7.5 million people watching the game - a net reach that counts from three years onwards. As sportsbusiness.at reports, the station achieved an impressive market share of 19.8 percent in the target group of 14 to 59 year olds.
The second leg was remarkable in many ways. After an exciting first leg that ended 2-2, 1. FC Heidenheim won the game with a 2-1 win and thus secured relegation in the Bundesliga. The decisive goal came in stoppage time, which only increased the drama of the encounter.
High popularity of the game
The broadcast of the game not only gave SAT.1 the daily win in the TV ratings, but also showed the continued popularity of football on German television. The live broadcast was broadcast on Tuesday evening and also included the accompanying game between Eintracht Braunschweig and 1. FC Saarbrücken, which could be seen on the same evening from 7:50 p.m. on SAT.1 and the streaming platforms Joyn and ran.de, as can be seen from further reports from presseportal.de.
The high viewer numbers and market shares are also a sign of the growing interest in football broadcasts and confirm that live sport continues to play a central role on German television. The popularity of football broadcasts remains strong, presenting both a challenge and an opportunity for broadcasters.
A report from DWDL on gross reach on television illustrates the importance of commercials in popular programs. This is of great interest in connection with the relegation game broadcast, as advertisers are increasingly relying on platforms that guarantee high viewer numbers. This development could also have an impact on the broadcasters' future programming.