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Kaufland closes Aalen: branch at Westside Shopping is finally closed!
Kaufland will close its branch in Aalen (Ostalbkreis) on June 21, 2025. The reasons are rental contract negotiations and the economic situation.
Kaufland closes Aalen: branch at Westside Shopping is finally closed!
In 2025, Kaufland will close a branch in Aalen, Baden-Württemberg, which will mean a loss for the local population. The last opening of the branch in the West Industrial Area is scheduled for June 21st at 10 p.m. Company spokesman Dominik Knobloch regrets the closure and cites the reason that no agreement could be reached with the owner about extending the rental agreement. The branch had existed in Aalen for almost a decade and during this time it had established itself as part of the local shopping experience.
In total, Kaufland will invest around 3.7 billion euros in Germany in 2025 to open new branches and convert existing stores. Nine new stores have already been modernized and four more are expected to follow by the end of the year. Despite the closure in Aalen, the majority of the approximately 50 employees will continue to be employed in a second branch in Aalen. Some employees have the opportunity to move to other Kaufland branches in Schwäbisch Gmünd, Heidenheim and the surrounding area. According to echo24.de, the closures in the Aalen branch will not be the only ones in the current year.
Economic backgrounds and strategies
Kaufland faces the challenge of closing a total of five locations in Germany by March 2025, including the one in Aalen. The reasons for these closures are economic in nature and are based on individual assessments of the respective locations. Markets in cities such as Siegen and Recklinghausen are particularly affected, all of which will close between June 2024 and March 2025. This decision is part of a comprehensive strategy of the company, which focuses on profitability when planning its stores. Kaufland emphasizes that there is no connection between the various closures and that no further closures are known in the near future, as merkur.de reports.
On the other hand, Kaufland is moving into the future with various innovations. As part of modernized shopping experiences, a new payment system called “Kaufland Pay” is being introduced, which enables app payments. In addition, coin changing machines are to be installed in almost all branches in order to improve customer service and make payment methods more modern.
The situational adjustment shows that Kaufland, despite the store closures, continues to invest in the growth and improvement of its offering. This underlines the company's focus on long-term customer loyalty and market development in Germany.